Cvent Group Business Outlook: Q3
Forward-looking group booking activity is a leading indicator of hotel success. That’s why Cvent strives to provide the insights you need to stay ahead of the competition and act on trends that drive future business.
The Q3 Cvent Group Business Outlook webinar offered a quarterly view of the direction and pace of change for awarded group business, as well as a peek into meetings and events volume over the next two years.
Cvent shared current trends in the industry and their effect on future hotel performance, including:
- A 24-month forward look at the unique room nights booked via Cvent.
- A 12-month look back at the RFPs awarded.
- Characteristics of RFPs for future events that have been awarded in the past 12 months.