Business Travel Ecosystem Webinar
![](https://www.ahla.com/sites/default/files/styles/full_crop/public/2024-03/business_travel_ecosystem_webinar.png?itok=-e3JmVe_)
AHLA and ZS discussed the evolution of modern business travel. This webinar analyzed the evolution of the B2B transient tech ecosystem through the lens of hoteliers, providing a high-level overview of the shifting landscape.
Other areas of focus include:
- Highlight emerging forms of value exchange
- Partnerships and expansion in this ecosystem
- Understanding of the emerging needs of travel management programs
- Understanding landscape dynamics, and a framework for reacting to maximize value