Holiday season poll: 52% of Americans likely to travel for leisure
WASHINGTON (Nov. 12, 2024) – Fifty-two percent of Americans plan to travel overnight for leisure in the next four months, and hotels remain the top lodging choice for both leisure (45%) and business travelers (59%), according to a new survey commissioned by the American Hotel & Lodging Association (AHLA) and conducted by Morning Consult.
Sixty-six percent of Americans are more likely (25%) or equally as likely (41%) to stay in a hotel this fall or winter compared to a year ago.